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The video shown here is a commercialised shoot of Kirsten Goss’ collection entitled ‘Arcade’. The jewellery label shows strikingly strong images of powerful-looking women depicting what would be neo-deco inspired scenes of an arcade, with playing cards and claw cranes. The 3 minute video, directed by Clive Will, was launched featuring semi-precious stones in bright colours, hand-cut bib style necklaces, oversized cuffs and cocktail rings. Watch the video here.

Each piece of jewellery is very well presented on these women dressed in dark, revealing clothing placed in an unusual setting of motorbikes, guns and a burning chair in dirty buildings which give the impression of a grunge mixed with an art deco feel. With an almost monotonous colour on the women and the setting, the collection is emphasised, making the gold, silver or stones shine above the rest of the overall picture. The use of ladies and young women shows the timeless design of the collection and that amusement arcades, which can be enjoyed by all ages, are never to be underestimated.
Opened in London in 2002, passion for unique design and supreme craftsmanship in every piece of jewellery was created and shared by jewellery designer Kirsten Goss. Her sensitive attention to detail and an innate understanding of contemporary beauty has evoked with the woman of today known to be aesthetically sophisticated and confidently authentic.
As a qualified jewellery designer and gemmologist, Kirsten is never tired to experiment with metalsmithing techniques, stone cutting and inspirational combinations of the two. Each and every piece of jewellery is entirely hand crafted, with the most seemingly minute aspects of pieces fastidiously laboured until they are perfected, suggesting an integral standard of craftsmanship.

With a design that demonstrates uncompromising quality and a philosophy of value over volume, Kirsten Goss London has grown from strength to strength thus expressing the need to expand production facilities. As a result, 2009 marked the date of the state-of-the-art goldsmithing studio, established in South Africa, catering the international demand for Kirsten Goss exhibitions in the style capitals of the world.
Priscilla Aroean

Discover more from Kirsten Goss by visiting here to see a wider collection of her jewellery pieces.