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This lookbook by London based fashion label Pharaoh looks all pretty cosy in the woods doesn’t it? The new collection ranges from statement tees to grunge inspired beanies, definitely something worth getting your mitts on. 


With smoke bombs and pals, what could be better? This label is inspired by skate and street wear with a quality and diverse feel. 


What PHARAOH London represents most is individuality. Their logo alone is the kind of design you want to see printed on a hoodie or tee to spice it up.  PHARAOH is the kind of new fashion start-up label you want to rave on to your friends about and also have the latest pieces neatly hung in your closet. 
We can honestly say hoodies and sweaters have never been or looked so cool right now! 

Avery Parker


Click here to shop the collection for autumn/ winter.