Designer Spotlight: Accha by Maritzina Slater Porcia AueMay 5, 2016146 viewsFashion0 Comments146 views Maritzina Slater is the owner, creator and driving force behind the new online lifestyle brand Accha. Accha features beautiful designs for ‘Living’, ‘Wearing’ and ‘Giving’. The name Accha is derived from the Hindi word for ‘good’ with high quality a hallmark of everything the brand offers. Martizina’s guiding belief is that surrounding yourself with beautiful things creates a feeling of well-being. Maritzina conceived Accha from a holistic point of view; hence, the development of its three collections for ‘Living’, ‘Wearing’ and ‘Giving’. For her, “‘feeling good’ is as much a feature of how we feel about ourselves through, for example, what we are ‘wearing’ as it is about how we are ‘living’ in our environment and ‘giving’ to those we love.” Maritzina’s travels and special love of India inspired her development of Accha. She was deeply moved by the textiles, mogul patterns, colours and heritage architecture that are prevalent in Northern India and seeks to reflect these motifs in her designs. Today she is working with manufacturers in Delhi and Rajasthan, and more recently, has also turned to Kashmir for its exquisite pashmina and wonderful embroidery. Ideal for both town and country living, Accha’s designs seek to reconcile some of the rich and sumptuous influences of India with a more contemporary Western style. Accha’s beautiful Wearing Collection has a unique East meets West feel. Its chic fashion look combines natural materials with crisp and flattering cuts for timeless designs to wear for both formal and casual occasions. Part and parcel of developing new designs is getting to know the people who actually make the range in the small cottage industries. Forming direct working relationships with craftspeople and artisans is a great pleasure for Maritzina. Accha is committed to fair trade and supporting sustainable business over volume and mass production. Porcia Aue Click here to view the different collections online.
STAY IN THE KNOW Sign up to receive weekly updates from #TCMmag Enter email to receive The Clothes Maiden's newsletter GREAT! You have already subscribed! CLICK