Boomf: The fashionable marshmallows

We came across this exciting, innovative and frankly creative with a stroke of geniusly crafted art painted upon them, literally, at the Bloggers Fashion Week.

‘Scrumptious. Squishy. Shareable’, Boomf allow you to share your memories in the shape of 4cm by 4cm squared bite sized, delicious confectionary: marshmallows. As we are children of the digital age, it would be no surprise to those of us who wished for the internet to be more multi-sensory- how many of you have wished for it to be pokeable, sniffable, touchable and lickable?

Well now this is all possible with the help of Boomf. Boomf magically waves its wand on your Instagram photos and grants you your wish to turn into delicious cloud bursts of vanilla gooiness. It’s so easy to get your own, just log in to your Instagram on Boomf. The hardest part to come is choosing which 9 of yours or your friends’ fantastic photos make the cut, and then Boomf, they land on your doorstep!

We ordered our Boomfs on the Wednesday night and they landed on our doorstep on the Friday. Enticingly darling and creatively colourful, the mallows looked too fashionably artistic to eat but after much temptation we succumbed to the delicious vanilla aroma.

Unsurprisingly, it was like a vanilla party in our mouths with our taste buds tingling at the sweetness and softness of the mallows. These are not your ordinary marshmallows but BOOMF, they sure made a lasting sweet impression on us.

Zohra Khan

Click here for further information. For 10% off your order enter BOOMF_ME_BLFW at the check-out.