Campaign: Rihanna x Stance A/W’15 Collection Avery ParkerOctober 16, 20154 viewsFashion0 Comments4 views Stance have released Rihanna’s first seasonal sock collection and unveiled the campaign Rihanna directed for her autumn 2015 styles as the brand’s Contributing Creative Director. Stance also released behind-the-scenes footage of Rihanna overseeing and directing the fall campaign photo shoot, which was shot earlier this summer in Los Angeles. Rihanna’s autumn collection for Stance is comprised of 15 styles in a pastel colour palette that range from crew to thigh high socks in a ‘Baby Goth Punk’ theme. The vision for the creative was born out of a desire to let the socks speak as standalone fashion pieces, with symmetrical styling of the models who are wearing identical wigs that cover their eyes. Six of the 15 styles play off the same theme of Rihanna’s limited edition Murder Rih Wrote style that was released in July with newspaper typography as the primary design focus. The remainder of the autumn line includes styles that pay homage to punk patches, goth through a feminine lens, and playful toe socks with knuckle tats that spell out different phrases. Avery Parker The Rihanna x Stance A/W’15 collection is now available at ASOS.com. Click here to watch the behind-the-scenes footage of Rihanna’s campaign photo shoot.
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