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Inspired by years of wet commutes, MAIUM was started by two friends who grew up biking through the rain and saw nothing but traditional outerwear that lacked style and function. With busy lifestyles and unpredictable weather conditions, MAIUM is a product of its environment, designed to help protect you from the elements through innovation in design, function and materials.
The fashion industry is one of the most environmentally harmful industries in the world, which is why forward-thinking designers must combine fashion and design to create sustainable, functional and unique alternatives. MAIUM uses responsibly sourced fabric that is not only highly durable and waterproof but is produced from recycled plastic bottles, does not contain any harmful substances and is manufactured under fair, safe and healthy working conditions.

Catering to today’s consumer, each MAUIM design has been created under high sustainability standards without any compromise on aesthetics or functionality. The durable, waterproof outerwear is made from premium materials that are certified under OEKO-TEX(R) Standard 100 principles. Embodying its environmental ethos, every raincoat is made from recycled plastic, the lining and taping featured throughout outerwear are made from recycled materials, and none of the styles contains any animal products. Polybags are biodegradable, and all carton boxes used are either recycled, reused or reusable.

Rainwear, by definition, is designed to protect from the elements. MAIUM has incorporated sustainable design practices to restore the link to nature, proving that fashion and innovation don’t have to cost the earth.
Melanie Stockman
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