HEIST Photography One Year Anniversary Yasmin MahdyJune 4, 20151 viewsArt0 Comments1 views HEIST, London’s first anti-gallery photography arts scene based in Notting Hill, is celebrating its one year anniversary this June. Since their launch in June 2014, their unique concept offers an innovative fine-art space transformed with performance art, interior design and food exhibiting new and up-and-coming as well as established artists. Since their launch, HEIST have held exhibitions including their launch, Marc Legrange, The Road to Elysium and Origins. Their anti-gallery themed demonstrations offer their audiences an experimental and immersive experience through art and design and a removal of the divide between artists and collectors by creating a new focus on the story behind the art. Unconventional and bespoke, the fine-art photography exhibited creates a new and alternative experience to the usual standard galleries in central London. HEIST deliver a new approach to collecting, creating and understanding art where its accessible to buy and exclusive prints are exhibited alongside themed performance art and fine cuisine that are inspired by each exhibition. The innovative art gallery is established as an authentic space to allow international photographers to both showcase the strength of their photography and works as a platform for breakout artists. HEIST’s latest showcase, Origins, features Rankin and Jimmy Nelson that captured the impact and effects of globalisation on the traditions of indigenous cultures. The exhibition’s focus was on to question whether such forces of globalization have eroded the idea sense of identity and whether it isolates those affected from nature and traditions that before generated individuality. HEIST founder, Mashael Al-Rushaid, said ‘We have found ourselves living on a planet whose citizens are slowly forming uniform plan-global identities, in which people are increasingly beginning to sound alike and believe in the same things. Despite the great contributions that the march towards modernity has made towards our civilizations, it has started to strip us of what makes us fundamentally unique, what makes us human.’ Previous to Origins, The Road to Elysium that featured AES+F, Melvin Sokolsky and Madame Peripetie was concerned with the theme of post-apocalyptic futures presented on pieces that encompassed varying ideas of utopia that tackled social and political issues through its aesthetic qualities. Alongside the thought-provoking and serious world-wide issues tackled by their exhibitions, HEIST provide a diversity of print photography by artists from Mario Marino, JC Moschetti, Massimo Listri and many more. HEIST’s prints are accessible for art collectors at their Notting Hill gallery. Yasmin Mahdy Click here to visit HEIST online.
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