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H&M has collaborated again with Coachella Valley Music and Arts Festival, creating a co-branded collection for girls and guys under the claim #HMLovesCoachella. Catching the on-the-road vibe and aesthetic, H&M delivers a street-savvy collection infused with playfulness, ease and a sense of belonging.

H&M x Coachella 2016 Collection - The Clothes Maiden

For girls, the collection includes blouses, beaded and fringed tops, print jumpsuits, denim cut-offs, and accessories including floppy hats, sunglasses, and flat boots. The guys collection includes printed T-shirts and mismatched shirts, Bermudas, and denim shorts. For the second year, H&M will have a pop-up shop on-site in the H&M tent where festival goers can buy the exclusive collection.

Lina Ayers

The H&M x Coachella collection will launch globally in-stores and online on March 31st.