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The Shoreditch Art Wall, one of the East London’s most engaging street canvases, is being taken over for four weeks by fashion digital content studio and creative hub, I Heart Studios. To celebrate the upcoming launch of their new creative studio space in Bermondsey, I Heart Studios has collaborated with four leading UK fashion brands to showcase a selection of product, lifestyle and editorial shoots taken both in studio and on location.

I Heart Studios take pride in their understanding of the fast moving fashion industry and their clients, bringing out the best in their seasonal collections and enhancing perceptions of their brands.
Over the following four weeks iHeart Studios will present a curated selection of creative collaborations with Spitfire Sunglasses, Ben Sherman, Fault Magazine and Underated London. First up, and launching on Wednesday the 22nd of January, London’s East-side will get the first and exclusive view of Spitfire Sunglasses S/S’14 new campaign launch. The 60 square metre wall will showcase images whose quality and direction represent the exceptional creative work I Heart Studios delivers, based on a collection that fuses retro Rockabilly themes with high glamour.

This original collaboration between I Heart Studios and Spitfire Sunglasses, presented on the high profile Shoreditch Art Wall, will bring a bold splash of colour and a taste of the summer to come, ideal for dispelling London’s January blues.  
Avery Parker

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