The Market Cartel launches this year to help London’s local markets participate in the ever growing digital and global marketplace. Setting up shop on Portobello Market three years ago, at 24 the founder of was the The Market Cartel, Dani Smith was the Market’s youngest trader. During this time she was astounded by the eclectic mix of vintage fashion that would consistently come through. Unfortunately another consistency was the concerns over the loss in trade to online stores and high street shopping.
Though the tourist footfall was healthy, with most having no digital presence at all, traders have no way of connecting with those customers after they have left the country! The Market Cartel aims to solve this by bridging the gap between the local market and the global one through an online marketplace bringing the very best of London’s markets to the world.
Giving shoppers from around the world an opportunity to tap into the sought after stock of London’s finest and rarest vintage fashion. To date they have 20 of Portobello’s traders already on the site with plenty waiting in line. This has brought in trade hailing from the US, Japan and even Australia!
Lina Ayers
Click here to view The Market Cartel website.