Marané Men’s Swimwear ‘Horizon’ Collection

Marané is dedicated to connecting its wearer with water and the surrounding natural world through painstaking attention to detail, high-quality construction and an incomparable cut. Putting thought into every thread sometimes means no thread at all. Their threadless bonded seam is a world first in luxury men’s swimwear. The story of Marané and its elegant and classic Manantiales swim shorts is rooted in Punta del Este, Uruguay. Punta is renowned for its rugged and dramatic landscape – rocky crags and sanddunes are interspersed with rolling rangeland and sleepy fishing villages and it is this roughhewn environment, and the Latin American cultural tradition which thrives in it, which is behind the Marané way of life. 

Marané embodies a feeling of freedom and escape. “The shift to a more tailored and fitted cut is apparent across menswear,” says the brand. “What we wanted to do was retain the comfort and familiarity of an elasticated waistband whilst achieving the look of a fitted, and thus more flattering, short.” They accomplished this by innovating with a bonded seam technology. The seams of the signature Marané swim shorts, the Manantiales, are fused using sophisticated pressure-bonding technology. This helps the short sit flat, so avoiding the perennial balloon effect and creating a clean and elegant outline. In addition to sourcing the best fabrics on the market, the duo utilised the services of a London-based tailor. 

Whether worn in the water or walking through the wilderness, Marané is characterised by a single minded attention to detail. There are nods to the heritage of the Manantiales; a flash of blue on the right vent, El Azul Marané, inspired by the Atlantic Ocean catches the eye and also matches the lining. The two Marané ‘x’s on the either side of the back pocket are inspired by “sogeria y trenzado criollo” a Latin American craft tradition and the cord ends are engraved with the Marané logo. The Manantiales come in six solid colours, inspired by the natural environment of Punta del Este, they are understated yet powerful – Horizonte/Horizon, Soleado/Amber Sun, Sombra/Shadow, Atlantico/Atlantic, Marané Azul/ Marané Blue and Viento/Wind. 

In addition, Marané has launched with the Horizon Collection. The result of a collaboration with local artist, Claudio Pincas. The stunning three watercolours, Atlantic Sky, Sunset and After the Storm, reflect the spirit of Punta’s skyline. The paintings were sublimated directly onto the fabric without Photoshop or editing in order to retain every brush stroke and detail.

Lina Ayers

The swim shorts are available online as well as being sold exclusively in Europe at AP&Co in Zurich or from their store in Manantiales, Uruguay.