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puma-collaborate-with-fc-herzo-for-aw16-the-clothes-maiden

For autumn/winter 16 PUMA has teamed up with 1. FC Herzogenaurach, a German Association football club from PUMA’s hometown in the heart of Bavaria, Germany. Born out of PUMA and 1. FC Herzo’s longstanding and intertwined history, the lifestyle collection celebrates the town and surrounding geography, as well as German football legend, Lothar Matthäus. PUMA never holds back when it comes to design and innovation and the PUMA x 1. FC Herzo collaboration is no exception.

puma-collaborate-with-fc-herzo-the-clothes-maiden

Integrating a fresh graphic language and innovative technology, the collection champions both street style and sport performance. Drawing inspiration from the Club’s roots, the collection features iconic Mazarine Blue in the colour palette and a camouflage pattern developed from the local geography of both Herzogenaurach and the surrounding Erlangen-Höchstadt district.

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The key footwear piece in the collection is the Duplex Evo 1.FCH, which combines PUMA’s lightweight running shoe with the collection’s graphic identity and colour palette. The PUMA x 1.FCH Savannah is the hero apparel piece in the collection, inspired by the original T7 Savannah, an essential for both sportsmen and streetwear followers alike. Featuring a skillfully designed hood that can be easily packed away, the jacket is practical for a workout and everyday wear. Other key apparel pieces include the PUMA x 1.FCH. Techy FZ Hoody, functional and basic Tees and the 2-1 Shorts. These key styles are available in the full camo print, as well as a more understated colourway.

Bailey Moss

The PUMA x FC Herzo collaboration will be available from 14th September 2016 at: PRO:DIRECT and SELECT PRO:DIRECT SOCCER.