Tens Sunglasses S/S’16 Collection

For decades, ordinary sunglasses have deprived the world of the sun’s natural glow, replacing its bright and beautiful rays with cold and lifeless shade. Tens was imagined by three friends during a road trip through the Scottish Highlands. As photographers and filmmakers with a love for adding rich, warm colours to their work, it only felt natural to bring this process to the real world.

A simple ambition to make everyone’s day look and feel ten times better. Using their custom filtered lens that works with natural sunlight, the world around you is transformed into a vivid experience full of clarity and colour. The Tens stunning 2016 campaign and video was shot on the road down the Pacific coast of California. This video, above, gives you a deep insight in to the creative inspiration for Tens sunglasses, and their enviable unique selling point as a fashion eyewear brand.

Bailey Moss

Click here to visit Tens Sunglasses online.