‘The Collaborative Store’ Shoreditch Pop-Up Shop Bailey MossAugust 15, 20151 viewsFashion0 Comments1 views Shoreditch is proving once again to be a contemporary and redefined luxury shopping destination, by becoming home to an innovative fashion pop-up concept – The Collaborative Store. Curated by Elena Todary, Director of both FL Agency and label AV by Adriana Voloshchuk, along with Marianna Molchanova, founder of Amaka Design House and co-founder of brand LUBIMENYA, The Collaborative Store offers like-minded independent womenswear, accessories and lifestyle designers, in a one-stop shop. The aim is to create an experience influenced by the flow of culture, rather than the trends of the fashion industry, where every product has a story. Situated on Redchurch Street, home of the area’s most stylish boutiques. The store will run special workshops hosted by the brands over the term. A hub of creativity and design talent in the heart of Shoreditch, brands participating include these below. D.EFECT Lithuanian contemporary womenswear brand is the best kept secret when it comes to luxurious tailoring for affordable prices. Widely celebrated for their outstanding coats, D.EFECT are creating for a woman who is looking for something special. Their design secret? It’s all in the little details. Just like their motto says: celebrate #TheBeautyOfImperfection. FINLAY & CO Handcrafted iconic eyewear designs, the London based label presented their collections in Paris and New York Fashion Weeks. Cara Delevingne and Emma Stone are amongst their VIP customers. MAYA MAGAL Listed as jewellery’s next generation by Harper’s Bazaar, the modern UK jewellery brand brings together its signature understated aesthetic and trademark intertwining of silver and gold, as worn by Jourdan Dunn and Rita Ora. MYIA BONNERShortlisted for New Designer of the Year at the UK Jewellery awards, Myia’s delicate jewellery is defined by graphic precision, geometric style and playful approach. Each piece is made exclusively in Myia’s studio in Clerkenwell, London. PAPER LONDON Winner of the British Fashion Council Contemporary Award, two years running, the luxe womenswear brand focuses on dynamic colours and structured silhouettes. Worn by the likes of Jennifer Lopez, Taylor Swift, Margot Robbie and Kate Hudson. MATERIEL Tbilisi based brand showcases talented Georgian designers and produces high-end contemporary women’s wear . Materiel is a platform for young, creative and risk-taking designers in contemporary fashion in Georgia. Bailey Moss The Collaborative Store, will run for 5 weeks from 26th August to 30th September 2015. You can also follow The Collaborative Store on Instagram.
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