#TheKrag A/W’15: Change the World and Lead Others

#TheKrag is the new vibrant, electrifying, revolutionary men’s fashion and lifestyle brand, that launched just last week during London Fashion Week and shocked everyone who gathered at Somerset House on that day. The first collection of four amazingly tailored and high quality shirts was presented by models wearing the giant lion masks.

The sounds of saxophone and guitar accompanied by a fire show made the audience feel the thrilling atmosphere of a revolution. Dozens of photographers, bloggers, fashion lovers immediately surrounded the models who were blinded by flashes. Along with the fashion brand a lifestyle blog will launch at the end of February, showing that #TheKrag is more than just clothes, it is a philosophy of leadership. 

The A/W’15 collection consists of four made to measure shirts – #TheVirtue, #TheVigour, #ThePower and #TheCourage. Each one of them is made of fabrics bought from top Italian designers. Their strong character, leather finishes, metal buttons and cut cuffs make a statement of being a true leader, rebel, someone who is not afraid to stand out.

It is a new wave of shirts, which are meant to be worn on top, not hidden underneath a blazer or jumper. The founders believe that men should not be judged by their background, name or pretty smile but by their strength, abilities and courage to change the world and to lead others.

Avery Parker

Click here to visit the website.