Tips For Becoming A Premium Fashion Blogger

Fashion blogging is the new job de jour and becoming one of the big ones takes work and struggle is tough but isn’t impossible. These tips are there to help you do just that.

#1. Take As Many Photos As Possible

Whilst on a photo-shoot, take as many pictures as you possibly can. In fact, a golden rule is to take more pictures than you think you need. Having loads of pictures in various positions, locations, and with different lighting gives you a wide array of pictures to choose ultimately from. Conversely, if you opt to take just enough pictures, you may, later on, find that some pictures are defective – they had shadows or were out of focus, making your selection list thin. Here are some good tips.

#2. Always Tag Brands

The premise behind tagging Instagram photos is to increase your exposure. For instance, if you tag a brand, the brand owners are likely to regram the tagged photos, thus exposing your content to their followers. Effectively, this widens your audience from just your blog followers. For instance, when a brand with 2 million followers regrams your photos, they expose your blog to their 2 million users, giving your blog a wider reach and appeal. Additionally, because their followers are interested in the fashion topic, it increases your chances of garnering new followers.

#3. Engage Your Followers

The appeal of any blogger is pegged in how much he or she engages with the community he has created. With this in mind, you should note that replying to comments is not a trivial part of blogging nor is it a waste of time. It makes you come off as approachable, friendly and humanises your blog, thus trustworthy. Remember that tools such as Instamacro and Schedulgram also help. Additionally, it makes it possible to network with other bloggers who share the same interest as you.

#4. Always Hash Tag

The use of hashtags is not a fad, which is going to die if anytime soon. In a sense, it is part of social media communication. Firstly, it makes your content relevant to the current trends, thus making it more visible and accessible to your followers and the global audience. Secondly, it is a supreme method of categorising your content, further making it more accessible and understandable to your audience. Thirdly, it is a more effective way of enticing your followers to like and share your content with their networks. Therefore, you should strive to make use of relevant, branding, and industry specific hashtags.

#5. Collaborate With Other Fashion Bloggers

There is strength in combined effort. With this in mind, you should strive to make positive contributions to other fashion bloggers operating in your field. Additionally, you should be willing to accept contributions from other bloggers. Whilst working together, you expose your content and blog to their audience, and in return, they gain the same way. This ensures mutual growth, which is a better, faster, and efficient way of growing than trying to grow all on your own.

#6. Have A Knack For Aesthetics

Your blog should meet the needs and expectations of your audience. As such, you should make it your business to ensure that they have a smooth user experience all through. Additionally, your blog should pleasing to your traffic. Develop a content strategy that keeps everything in your blog nice and tidy. Your content should be consistent, with regards to colours scheme, style, size, and filters used.

#7. Work With Brands That You Support And Love

It is said that our best work is a product of love rather than obligation/responsibility. As such, you will best serve your audience by working with brands that you love and fully endorse/support. Additionally, you will be better placed to judge a product that you know its ins and out, and its pros and cons. Thus, your audience will be more inclined to believe you, which improves your authenticity.

Avery Parker