WMJ: Knitting sensation

WMJ began its life as a bespoke knitwear brand and online magazine dedicated to knitting and knitwear in fashion. Along the way, they’ve worked with and featured some incredibly talented knitwear designers, many still at university or graduates looking to showcase their work and collections in what is undoubtedly a tough industry environment.

Knitwear design like all forms of fashion design and production requires incredible creativity and skill. They’ve opened out their brand and site to become a champion for knitting and knitwear and to provide talented graduates and emerging knitwear designers with a platform, showcase and retail space for their work and the ability to gain exposure through their channels – placing knitting and knitwear firmly at the forefront of fashion. WMJ are genuinely excited to be introducing us to such accomplished and innovative designers and giving you the opportunity to own garments and accessories that are truly unique and created with an unprecedented attention to detail.